Brand Marketing Manager

Join the global leader in responsible marketing activation services

At HH Global, we help the world’s most recognized brands turn their growth ideas into measurable impact through responsible marketing activation. We are a global marketing activation partner that connects brands to their customers and delivers sustainable marketing activation at scale. With over 4,000 colleagues across more than 55 countries, you’ll join a diverse, high-performing community, empowered to deliver sustainable, innovative solutions for our clients.

Purpose of the Job

Our client offers a suite of devices and tools that are used daily by billions and trusted by over 6 million businesses. We are seeking a strategic Brand Marketing Manager to support Go-to-Market (GTM) strategy, full-funnel campaign development, and brand stewardship across their mobile devices ecosystem.

This role will execute to elevate their full-funnel marketing campaigns, specifically bridging high-level brand strategy with mid- to lower-funnel execution (Direct Response, eComm, paid social), and will act as a core strategic partner, working in lockstep with our client’s internal Product Marketing, Creative, and Owned Channel teams to drive business growth and maintain brand excellence globally. This role is based remotely in the United States or Canada.

Key Responsibilities

• GTM Strategy & Future Product Launches:

  • Develop comprehensive GTM strategies for upcoming product launches and portfolio-wide marketing campaigns.

  • Lead “special projects” regarding brand strategy, identifying unique consumer and cultural insights to inform sticky creative briefs.

  • Connect competitive opportunities and consumer data to form actionable strategies that move business metrics forward.

• Full-Funnel Campaign Strategy & Execution:

  • Drive campaign strategy, creative development, execution, and amplification across mid- to lower-funnel channels (including Direct Response, eCommerce, and paid social).

  • Ensure all creative assets maintain absolute excellence and consistency in brand visual identity and messaging across all touchpoints.

• Cross-Functional Orchestration & Localization:

  • Collaborate with our client’s internal product marketing, production, and owned channel teams to ensure consumer insights are at the forefront of all executions.

  • Facilitate seamless creative reviews and align with senior-level stakeholders.

  • Partner with regional teams to ensure global campaigns are effectively scaled, culturally relevant, and optimized for local markets.

• Key Performance Indicators (KPIs):

  • Campaign Performance: Mid-to-lower funnel conversion metrics (eComm traffic, DR efficiency, paid social engagement) and brand lift.

  • Strategic Alignment: Efficiency and speed of turning product insights into actionable, high-quality creative briefs.

  • Operational Excellence: Seamless scaling of global assets to regional markets and flawless delivery within high-pressure launch timelines.

Knowledge, Skills + experience

• Experience: 6-10 years of relevant background in brand, retail, or consumer marketing.

• education: A bachelor’s degree or equivalent practical experience.

• Proven Brand Steward: A track record of shaping global, iconic brands and executing large-scale, complex cross-functional campaigns.

• Full-Funnel Expert: Equal fluency in high-level global brand strategy and high-performing mid-to-lower funnel execution (eComm, DR, paid social).

• Industry Expertise: Deep, demonstrable experience in the consumer electronics, mobile devices, telecommunications, or physical goods space is highly preferred.

• Senior Stakeholder Management: Exceptional communication, presentation, and negotiation skills, with the ability to confidently navigate high-stakes, fast-paced, and ambiguous environments alongside senior executives.

• Collaborative Ecosystem Player: Proven ability to work seamlessly alongside multiple stakeholders, including our client’s internal creative teams, production houses, and other roster agencies without friction.

• Highly motivated, determined, and organized problem-solver with rigorous attention to detail

• Effectively navigate and operate in a deadline driven, rapidly changing work environment

• Ability to flexibly thrive in ambiguity and proactively seek out answers, solutions, and information

• Adaptable and comfortable in a dynamic space, with the capability to maintain a sense of zen and positivity when directives are shifting, as well as share that calm with all around you

• A true team player whose first priority is the client’s satisfaction

• Contains a love of efficiency, the desire to produce a high-quality deliverable, and an ability to execute against multiple projects in a technical work environment with often uncertain circumstances

• Ability to maintain strict confidentiality

• Self-motivated, flexible individual with strong communication and leadership skills

• Proven ability to proactively establish rapport, credibility and influence, and drive results throughout a highly matrixed organization

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You belong in our global community

Belonging is at the heart of HH Global. We don’t just talk about inclusion; our teams recognize it as a fundamental part of our culture. Join the global leader in responsible marketing activation services and bring your authentic self to a team that values you for who you are.

HH Global is an equal opportunity employer and considers all qualified applications without regard to protected characteristics.