Business Director, Communications Consultancy

Company Description

At Leo Burnett, we believe in the power of ideas to drive meaningful connections. For over 85 years, we have been at the forefront of creating groundbreaking campaigns that not only captivate audiences but also leave a lasting impact. Our commitment to creativity, collaboration, and client success has made us a global leader in the advertising industry.

Job Description

Responsibility and Focus

• Responsible for both building client relationship and monitoring a team, while collaborating with senior leadership (Business Lead / CEO), the various departments of the agency (creative, strategy, production) and other potential partners from Publicis Group (media, Vertical, epsilon, sapient)
• Lead the strategic, operational and delivery aspects of the account and owns relationships with the client(s). 
• Work closely with the Business Lead of your account(s) and ultimately ensuring high levels of client satisfaction and revenues’ growth across your assigned clients’ portfolio
• Take responsibility & accountability for the growth of your client’s business within the assigned clients’ portfolio
• Identifying and developing opportunities to drive new business proposals involving the group capabilities
• Foster the agency’s beliefs and spirit externally-internally, as well as develop and drive vision for the business, aiming to bring in more business – and drive the Power of One development and implementation
• Inspire, mentor, and guide the career development of your team members 

Technical & Product

• Lead clients’ conversation and work closely with Business Lead(s) to ensure excellence in strategy, creative and production 
• Oversee strategy, planning, creative execution, production for all assigned client-account(s): Responsible for winning client commitment to the agency and Group’s direction, strategy, recommendations, and subsequent execution, translating business needs to creative challenges and ensuring a timely delivery milestone. 
• Perceived as a trusted advisor by your own clients and as an expert in specific industry, internally and in the market, by demonstrating deep understanding and knowledge of category 

Business Acumen & Operational Efficiency

• Responsible of all outcomes, quality control and the health of the relationship with the client across all disciplines, practices, facets of the business internal and external 
• Build strong client relationships to understand the needs and requirements to proactively support the day-to-day delivery of projects
• Responsible for driving cross client’s collaboration to drive both business growth as well as strategic alliances cross industries.
• Set the yearly strategic roadmap with the client on business transformation by becoming the trusted consultant and authority on the client’s consumer Journey 
• Ensure that the brand strategy, client messaging and deliverables (from planning to roll out) are consistent = Serve as a brand guardian role
• Responsible for the smooth operating of day-to-day workstreams and foster positive collaboration between senior team members, strategy & creative colleagues, and all other experts to facilitate smooth process and project management delivery 

Innovative & Analytical Mindset

• Able to think strategically, creatively, and analytically to challenge the clients’ partners and propose innovative solutions to briefs 
• Own the clients and partners’ relationships as a trusted advisor 
• Able to predict emerging market trends in specific category and quickly grasp trends and dynamics of other categories to create new business opportunities 
• Adopt an always-on innovation mindset, with a hunger for delivering competitive advantage for your client and cascade it to your team and key partners (strategy/creative) 
• Identify growth opportunities and solutions within the assigned clients for Publicis group’s vertical or services (media, CRM…)

People & Leadership

• Capable of developing and sharing a strategic vision that others can aspire and commit to, having the confidence to adjust and adapt in the dynamic world.
• Able to use storytelling to connect with internal and external stakeholders in a compelling manner to influence and inspire.
• Able to handle complex issues and make decisions even when missing information.
• Able to proactively develop meaningful relationships with key decision makers across functions.
• Accepts responsibility for client problems, manages conflict and actively works to solve issues internally and externally.
• Able to build succession plans and grow and mentor future talent.

Qualifications

• Experience in being client facing in a leading role
• Management experience of at least 6-8+ subordinates
• Excellent understanding of end-to-end communication eco-system, with a deep understanding of digital, data usages and technology 
• Experience in planning, strategy, managing and activating multichannel campaigns.
• BSc degree (or similar) in Marketing, Digital Technologies, Business Management, Business Administration, or relevant field.

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