Campaign Marketing Manager

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OPENTEXT – THE INFORMATION COMPANY

OpenText is a global leader in information management, where innovation, creativity, and collaboration are the key components of our corporate culture. As a member of our team, you will have the opportunity to partner with the most highly regarded companies in the world, tackle complex issues, and contribute to projects that shape the future of digital transformation.

AI-First. Future-Driven. Human-Centered.

At OpenText, AI is at the heart of everything we do-powering innovation, transforming work, and empowering digital knowledge workers. We’re hiring talent AI can’t replace to help us shape the future of information management. Join us.

YOUR IMPACT

At OpenText, we empower organizations to unlock the information advantage. As a Campaign Manager for Top Accounts, you will lead strategic, data-driven marketing programs targeting our Top 100 and Top 250 global accounts– OpenText’s most valuable customer and prospect relationships.

This role is critical to driving engagement, pipeline, and revenue growth across OpenText’s business units by orchestrating high-touch, account-centric campaigns that deepen relationships with key decision-makers and demonstrate the full power of OpenText’s Information Management portfolio.

WHAT THE ROLE OFFERS

• Develop and execute account-specific campaign strategies for the Top 100 and Top 250 accounts, aligning to business priorities, verticals, and go-to-market motions.
• Partner with Sales, Account Development, and Business Unit Marketing to design integrated programs that support both retention and expansion goals.
• Leverage data and insights (intent data, engagement scoring, pipeline analytics) to inform audience segmentation, messaging, and channel mix.
• Collaborate with the ABM Centre of Excellence to apply best practices in personalization, orchestration, and measurement across 1:1, 1:few, and 1:many programs.
• Work closely with Paid Media, Web, and Events teams to activate coordinated campaigns across digital, experiential, and executive engagement channels.
• Measure and report impact on account engagement, influenced pipeline, and revenue performance; continuously optimize based on results.
• Act as the voice of the top accounts within marketing – ensuring programs are relevant, insight-driven, and tied to account needs and growth objectives.

WHAT YOU NEED TO SUCCEED

• 5-7 years of experience in B2B marketing, with a focus on account-based or enterprise campaign management.
• Proven success driving measurable impact in complex, multi-stakeholder accounts.
• Strong understanding of integrated marketing channels – including digital, paid media, content, events, and executive programs.
• Data-driven mindset and proficiency with marketing automation and CRM platforms (e.g., Marketo, Salesforce, 6sense, Demandbase).
• Ability to collaborate cross-functionally with Sales, Product Marketing, and Regional Marketing teams.
• Excellent project management, storytelling, and stakeholder communication skills.
• Experience in the technology or SaaS industry preferred.

ONE LAST THING
OpenText is more than just a corporation, it’s a global community where trust is foundational, the bar is raised, and outcomes are owned. Our 30-year legacy encompasses delivering over 700 innovative products and services, with over 120,000 enterprise customers, including 98 of the Top 100 companies, and 150 million end users. We are excited to share that for the fifth year in a row, OpenText has been named one of the World’s Best Employers by Forbes!

OpenText’s commitment to diversity and inclusion surpasses legal requirements, evident in our Equal Employment Opportunity Statement of Policy which promotes a respectful and empowering environment for employees of all backgrounds, culture, national origin, race, color, gender, gender identification, sexual orientation, family status, age, veteran status, disability, religion, or other basis protected by applicable laws.

If you need assistance and/or a reasonable accommodation due to a disability during the Application or recruiting process, please contact us at hr@opentext.com. Our proactive approach fosters collaboration, innovation, and personal growth, enriching OpenText’s vibrant workplace.

Compensation: At OpenText, we offer a thoughtfully designed benefits package that supports your physical, emotional, and financial wellbeing. A summary of those benefits can be found on our Why Join Us page. As you move through the hiring process, we’re happy to provide more details about our compensation programs, including variable and commission compensation opportunities for eligible roles, vacation entitlement, and paid time off.

Salary Range: $x – $x; Depending on the candidate’s education, experience, skills, geographical location, and alignment with internal equity and external market, actual salary may vary and be higher or lower than the range posted.

At OpenText we understand and value diversity in our employees and are proud to be an Equal Opportunity Employer. We hire the best talent regardless of race, creed, color, national origin, ancestry, disability, marital status, sex, age, veteran status or sexual orientation. If you require accommodation at any time during the recruitment process please email accommodationrequests@opentext.com

 

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