Consultancy: Web Content Lifecycle Expert – (9 months remote based) – GCA, NYHQ – Requisition # 574830

UNICEF works in some of the world’s toughest places, to reach the world’s most disadvantaged children. To save their lives. To defend their rights. To help them fulfill their potential. 

Across 190 countries and territories, we work for every child, everywhere, every day, to build a better world for everyone. 

And we never give up. 

For every child, hope 

The Digital Strategy Section (DSS) in the Division of Global Communication and Advocacy is responsible for ensuring that content created in UNICEF’s Web Content Management System (Web CMS) is up to date and that the platform is configured to retire content that has reached the end of its lifespan. Thus in 2023, DSS engaged with an external consultant to audit the websites administered on UNICEF’s web Content Management System, to develop a content lifecycle/lifespan standard and to help design a mechanism for tracking compliance of the standards.

While the technical implementation of the standards is on-going, DSS needs to promote and socialize the standards to communicate on the importance of the standards as well as how to abide by them. To this end, UNICEF is seeking to work with an external expert on web content standards to design and conduct a series of global webinars.

How can you make a difference? 

Outdated content on our websites can confuse and mislead the site visitor and undermine the public’s trust in UNICEF as the leading organization for children. Some older content can rank higher in search engine results than the up-to-date information, taking away the site traffic from newer and more relevant content. A high volume of outdated information also makes it more difficult to find content that is fresh and relevant. In addition to averting reputation risks, archiving or deleting outdated content helps our platform and websites to be cost-effective and optimally functional. Therefore, it is crucial that UNICEF staff that produce content for the websites administered on UNICEF’s Web CMS know and understand the importance of adhering to the content lifecycle/lifespan standards.

The selected candidate will work closely with the Digital Governance and Platform and Web Editorial teams in DSS to develop presentation content and conduct four webinar sessions, each focusing on different aspects of the standards and potentially targeting different groups of colleagues at UNICEF.

The four areas of focus in the standards are:

1. Archival and Update Process in UNICEF’s Drupal platform
2. Maintaining content category standards (How to review content categories on your site & reapply them as needed)
3. Efficient page creation and management
4. Tracking compliance with our web content guidelines

EXPECTED RESULTS (Measurable Results)

• Content standards expert:
  • Studies and thoroughly understands the content lifecycle/lifespan standards – December 2024
  • Learns the technical implementation plan of the standards – December 2024
  • Knows the high-level demographics of UNICEF’s Web CMS userbase – December 2024
  • With the consultation of the Digital Governance and Platform and Web Editorial teams, develops content for four webinar session – January 2025
  • Conducts four 1-hour webinar sessions and be ready to answer any questions that audience may have about the standards and how to implement them – February to July 2025
• UNICEF Offices that manage and administer their websites on UNICEF Drupal web platform:
  • Understand the standard
  • Knows the necessary steps to abide by the standard

DESCRIPTION OF THE ASSIGNMENT:

Scope of Work:

The web content lifecycle standards and associated training materials such as roll out plan and compliance tracking mechanisms will be studies and understood. The webinar content will be developed for all UNICEF staff that are subject to compliance to the standards.

Activities to achieve set results:

• Inquiries of the standards and related documents to produce:
  • A high-level summary of the standards
• Review of the technical implementation of the standards on UNICEF’s Drupal platform
  • Assess the technical implementation plan and its status
• Develop webinar content for all four sessions
  • Detailed agenda for each session
  • Presentation deck (PPT) for each session
  • A list of co-presenters, if any, for each session
• Conduct four 1-hour webinar sessions
  • Decide webinar dates with consultation with the DSS capacity building lead
  • Conduct webinar sessions as scheduled

REPORTING REQUIREMENTS:

Four Webinar presentation decks in PPT format – end of January 2025

DUTY STATION:

Remote based. No travel required.

TIMEFRAME:

Start date: 01 November 2024                                  End date: 31 July 2025

DELIVERABLES

* The webinar dates need to be decided in consultation with the Digital Capacity Building lead as they need to be coordinated with other webinars planned and conducted by other teams.  We will not know when exact webinar dates until we have the capacity building activity scheduled in early 2025.

For every Child, you demonstrate… 

UNICEF’s values of Care, Respect, Integrity, Trust, Accountability, and Sustainability (CRITAS). 

To view our competency framework, please visit  here. 

To qualify as an advocate for every child you will have… 

• Advanced University Degree in Digital communications, Digital media, Digital marketing and/or Information technology.
• 5 years of demonstrated professional experience in the areas of digital communications and website content management.
• Working knowledge of current developments in digital communications, website content management, and digital marketing.
• Familiarity with a variety of tools and techniques that can be applied in website management.
• Fluency in English. Knowledge of another official UN language or a local language is an asset.
• Working knowledge of Drupal content management system is desirable.

APPLICATION GUIDANCE

ALL APPLICATIONS MUST CONTAIN THE FOLLOWING (incomplete applications will not be taken into consideration)

1. Fully completed FINANCIAL PROPOSAL FORM  Financial Proposal Form – Updated 10 April 2023.xlsx
2. Fully completed TECHNICAL PROPOSAL FORM  Copy of Technical Proposal Form – Updated 10 April 2023.xlsx
3. Fully completed applicant online applicant profile
4. Cover letter
5. Resume

Assessment Criteria (applications will be evaluated based on the following criteria):

Each Proposal will be evaluated against a weight allocation of 80% for the technical proposals and 20% for the financial proposal.  The total maximum obtainable is 100 points.  The minimum acceptable technical score is 49.

HEALTH INSURANCE

The Consultant is fully responsible for arranging, at their own expense, such life, health, and other forms of insurance covering the term of the Contract as he or she considers appropriate. The Consultant is not eligible to participate in the life or health insurance schemes available to UNICEF and United Nations staff members.

VISA REQUIREMENTS

With the exception of the US Citizens, G4 Visa and Green Card holders, should the selected candidate and his/her household members reside in the United States under a different visa, the consultant and his/her household members are required to change their visa status to G4, and the consultant’s household members (spouse) will require an Employment Authorization Card (EAD) to be able to work, even if he/she was authorized to work under the visa held prior to switching to G4.

IMPORTANT – G4 Visa is only valid if the consultant will reside within the tri-state area during the duration of the assignment. It is illegal to apply and obtain a visa for consultants who do not intend to reside within the tri-state area during the duration of the consultancy assignment.

FEE

Requests for services under an individual contract requires that the consultant indicates their all- inclusive fees (including lump sum travel and subsistence costs, as applicable) for the services to be provided.

When submitting their bid, the consultant is also advised to take into consideration as part of their bid for the assignment the cost of health insurance and/or photographic, video-graphic equipment if such equipment is needed to complete the deliverables of the assignment.

UNICEF is here to serve the world’s most disadvantaged children and our global workforce must reflect the diversity of those children. The UNICEF family is committed to include everyone, irrespective of their race/ethnicity, age, disability, gender identity, sexual orientation, religion, nationality, socio-economic background, or any other personal characteristic.

UNICEF offers reasonable accommodation for consultants/individual contractors with disabilities. This may include, for example, accessible software, travel assistance for missions or personal attendants. We encourage you to disclose your disability during your application in case you need reasonable accommodation during the selection process and afterwards in your assignment. 

UNICEF has a zero-tolerance policy on conduct that is incompatible with the aims and objectives of the United Nations and UNICEF, including sexual exploitation and abuse, sexual harassment, abuse of authority and discrimination. UNICEF also adheres to strict child safeguarding principles. All selected candidates will be expected to adhere to these standards and principles and will therefore undergo rigorous reference and background checks. Background checks will include the verification of academic credential(s) and employment history. Selected candidates may be required to provide additional information to conduct a background check. 

Remarks:  

Only shortlisted candidates will be contacted and advance to the next stage of the selection process. 

Individuals engaged under a consultancy or individual contract will not be considered “staff members” under the Staff Regulations and Rules of the United Nations and UNICEF’s policies and procedures, and will not be entitled to benefits provided therein (such as leave entitlements and medical insurance coverage). Their conditions of service will be governed by their contract and the General Conditions of Contracts for the Services of Consultants and Individual Contractors. Consultants and individual contractors are responsible for determining their tax liabilities and for the payment of any taxes and/or duties, in accordance with local or other applicable laws. 

The selected candidate is solely responsible to ensure that the visa (applicable) and health insurance required to perform the duties of the contract are valid for the entire period of the contract. Selected candidates are subject to confirmation of fully-vaccinated status against SARS-CoV-2 (Covid-19) with a World Health Organization (WHO)-endorsed vaccine, which must be met prior to taking up the assignment. It does not apply to consultants who will work remotely and are not expected to work on or visit UNICEF premises, programme delivery locations or directly interact with communities UNICEF works with, nor to travel to perform functions for UNICEF for the duration of their consultancy contracts.