Copywriter

Who We Are:

At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.

Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work.

Who we’re looking for:

We’re looking for an experienced marketing copywriter to work in partnership with clients and colleagues to define key messaging and be able to craft compelling copy for all channels – from social media posts to website copy, from emails to articles, from podcasts to presentations. We create global campaigns and content, and this role is specifically for a native English writer.

What you’ll be doing:

• Leading on messaging and copywriting for global brands, particularly in B2B sectors
• Working collaboratively with the agency team of strategists, designers, developers and project managers, often in sprints
• Presenting and discussing your work and recommendations with clients
• With your colleagues, reviewing the performance of campaigns and materials, and identifying ways to improve messaging and communications across customer journeys

What you’ll need:

• 5+ years experience of copy writing for a variety of sectors
• Collaborative and creative thinker: ability to take, refine, and respond to client briefs and to feedback from clients and colleagues
• Self-starting and ambitious: able to contribute to direction of projects, to present own ideas, and able to work efficiently to deadlines
• Ability to absorb and interpret product or service features and transform them into benefits that resonate with different customer segments
• Strategically minded: ability to identify customer and business insights that can help create more compelling messages or copy, across customer journeys
• Natural curiosity and ability to find interest in different subject matters: from cultural trends to how technical products work to campaign analytics
• A positive team member who will contribute to the agency culture
• Native English speaker and writer
• Based in Finland already

At VML, we are committed to fostering an all-inclusive work environment that is both rewarding and career-forward. Our Inclusion, Equity & Belonging initiatives, alongside the VML Foundation, reflect our dedication to giving back and making a positive impact in our communities and beyond. Our people are the heartbeat of our organization-creators, doers, innovators, makers, and thinkers-who drive not just marketing, but meaningful experiences that resonate in every action and interaction.

VML is a WPP Agency. For more information, please visit our website, and follow VML on our social channels via Instagram, LinkedIn, and X.

When you click “Submit Application”, this will send any information you add below to VML. Before you do this, we think it’s a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

Read Full Description