Creative Strategist – GBS – Australia

Responsibilities

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok’s global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo. Why Join Us Creation is the core of TikTok’s purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible. Together, we inspire creativity and bring joy – a mission we all believe in and aim towards achieving every day. To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At TikTok, we create together and grow together. That’s how we drive impact – for ourselves, our company, and the communities we serve. Join us. About the Team : Brand & Creative Consultancy is TikTok AUNZ’s in-house creative consultancy for brands and creative companies. We work collaboratively with key clients, media agencies, creative agencies, and in-house creative teams to inspire the industry to raise the bar of creative advertising and content produced for TikTok. Responsibilities : Within Global Business Solutions, we are looking for our Creative Strategist to: – Translate client objectives, audience data and cultural trends into meaningful insights and creative concepts for our partners and then lead developing and pitching campaigns with TikTok at the core. – You will partner with sales and other cross functional teams to educate and inspire our clients and their agency partners to scale your ideas into communications, tools, resources and solutions for clients. Your role will include creative strategy consultation for brands and agencies to develop best-in-class creativity on TikTok. – You leverage every opportunity to provoke case study worthy work to inspire the industry at large. – Champion our branded solutions. You will advocate for the platform’s ad products, capabilities, and features and demonstrate their benefits in creative recommendations and best practice solutions for clients. – We are looking for someone with a knack for both creative and strategy. Someone who is proactive – doesn’t just have ideas, but makes them happen. Who wants to reimagine what we can do to help clients. – You enjoy getting your hands dirty, building work and prototyping ideas. While you’ll work closely with your team, you’ll often need to act autonomously and influence our partners to pursue what you believe is right for clients and for our business. – We’re looking at people who are storytellers, makers, designers, visual communication artists, and trend setters. Our mission is to attract, influence and support brands with culturally relevant data fuelled creativity. – This role will report into the Brand & Creative Consultancy Lead, AUNZ.

Qualifications

Minimum Qualifications: – 5 years experience in a creative or creative strategy role within a top tier creative agency, brand, or publisher. – A portfolio that showcases previous world-class creative work. – A creative storyteller who understands how to connect with our target audiences across all social and digital channels using great copy, imagery/video and community interactions. – Passion for TikTok, the power of the platform, its communities, and the creative possibilities it can unlock – Strong grasp on culture, with a keen understanding of what is relevant and an eye for upcoming trends – Excellent written and verbal communicator, with the ability to solve for complex business problems through compelling creative strategies, breakthrough creative ideas, and engaging presentations. – Knowledge of pre-production, production and post production workflow with basic understanding of movie/video creative techniques using platforms like CapCut. Can provide directions to video-formatted products. Preferred Qualifications : – Ability to work in a fast paced environment under tight deadlines and able to juggle several projects at different stages at a time. – Can work positively and collaboratively with internal staff showing grace under pressure, great people skills, high integrity. TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too. In the spirit of reconciliation, TikTok acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.

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