Digital Visual Merchandising Assistant

Ref #:

W160218

Department:

Creative Services

City:

New York

State/Province:

New York

Location:

United States

Pay Range: The pay range for this job is $24.04 – $31.73 per hour; actual pay is dependent on experience and geographic location. 

Benefits: Base pay is only one part of our employee value proposition, which includes a robust benefits package, above-market time off, flexible working arrangements, incentive compensation, where applicable, and varied learning opportunities.

Pay Range Max

31.73

Pay Range Min

24.04

Company Description

Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality. For more than 50 years, Ralph Lauren’s reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company’s brand names, which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, among others, constitute one of the world’s most widely recognized families of consumer brands.

At Ralph Lauren, we unite and inspire the communities within our company as well as those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion, and fairness for all. We foster a culture of inclusion through: Talent, Education & Communication, Employee Groups and Celebration.

Position Overview

The Assistant, Digital Visual Merchandising is responsible ensuring a best in class product browsing experience that reflects brand vision while delivering customer engagement and financial goals. This customer-centric leader will collaborate with the merchandising operations, email & performance marketing, web ops, customer experience, creative and buying teams to make the website a beautiful, engaging and relevant reflection of the brand.

Essential Duties & Responsibilities

• Visual Merchandising: Drive Kids & Baby online sales and maximize profit by managing the merchandising strategy for all curated grids.
• Develop strong knowledge of Kids & Baby brands, product, and editorial content.
• Populate the curated grids through an editorial lens, but with a grounding in marketing, merchant and business priorities.
• Provide thorough and timely QA for curated grids that match back to site content updates.
• Build in partnership with the site operations team business rules for browsing that meets aesthetic as well as business tenets.
• Optimize product sell-through using best-in-class site merchandising tactics to drive revenue and conversion growth.
• Stay up-to-date with current and developing Ecommerce merchandising trends, research and analyze competitive landscape.
• High degree of thoughtful and analytics-based recommendations and executions for the complete digital customer experience
• Optimize cross-channel efforts and communication streams.
• Promotions: manage all Kids & Baby ‘new to sale’ grids along with all curated grids associated with site wide and email only offer promotions.
• Social: Partner with the organic social team to streamline processes and align on flight schedules for all Kids & Baby social shops on Instagram
• Help in driving the kids & baby social shop strategy by utilizing metrics and RLE site strategies.

Experience, Skills & Knowledge

• Preferable experience E-Commerce or Visual Merchandising
• Elevated aesthetic and taste-level with ability to communicate creative direction visually
• Strategic team player with sharp analytical and problem solving skills.
• Self-motivated, performance and results driven.
• Experience using digital analytics and KPIs to drive the business
• Demonstrated success in selling and promoting product in online marketplaces
• Excellent verbal and written communications skills
• Ability to handle multiple tasks and aggressive deadlines in a fast paced environment.
• Exceptional understanding of consumer behavior, trends and market analysis

Ralph Lauren will consider for employment qualified applicants with arrest or conviction records in a manner consistent with the requirements of the law, including any applicable fair chance laws.

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