Home Health Marketing Liaison

Sales Representative – Home Health Services

Activa Home Care, a Medicare Certified and ACHC-accredited home care agency, is seeking an experienced and dynamic Sales Representative to join our growing team.

At Activa, we put our employees first-ensuring they have a healthy work-life balance and the support they need to thrive. Our team members become part of our family, and through exceptional training and ongoing support, they are empowered to help our clients embrace successful aging with dignity and compassion.

position Summary

This is an outside sales position responsible for developing, maintaining, and growing referral relationships within Indian River County or St. Lucie County.

The Sales Representative will work in alignment with Activa Home Care’s mission, vision, and core values, focusing on building trusted partnerships and generating consistent home care referrals to meet monthly admission goals.

This individual must possess a proven track record in marketing strategy implementation, relationship-building, and business development, ideally within the healthcare or senior care industry.

Key Responsibilities

• Develop and expand a strong network of referral sources within the assigned territory

• Build and maintain productive relationships with hospitals, physician offices, skilled nursing facilities, and other community partners

• Create and execute marketing strategies to increase brand awareness and drive referral growth

• Conduct regular outreach, in-person visits, and professional presentations to potential referral partners

• Collaborate with the internal team to ensure seamless coordination of client admissions and care transitions

• Track referral activity, measure success, and adjust strategies to achieve sales goals

Qualifications

• Proven experience in healthcare sales, marketing, or business development (home care or home health experience preferred)

• Strong networking, communication, and presentation skills

• Self-motivated with the ability to work independently and manage a territory effectively

• Knowledge of the local healthcare market (Indian River or St. Lucie County preferred)

• Valid driver’s license and reliable transportation

• Bachelor’s degree in Business, Marketing, Healthcare Administration, or related field (preferred)

Why Join Activa Home Care?

• Supportive, family-oriented work culture

• Flexible schedule promoting work-life balance

• Comprehensive training and mentorship

• Opportunities for professional growth

• Meaningful work that makes a difference in the lives of seniors and families in your community

Apply Today!

If you’re a motivated, relationship-driven professional who thrives in a mission-driven environment, we’d love to hear from you.

Detail Oriented – Capable of carrying out a given task with all details necessary to get the task done well

Flexibility – Inspired to perform well when granted the ability to set your own schedule and goals

High School (preferred)

1 years: Basic knowledge of physicians, hospitals, and skilled nursing facilities
Basic knowledge of case management and discharge planning services
Ability to regularly travel within assigned territory and to sales meetings
(required)
1 years: Knowledge of sales techniques – must be capable of developing sales strategies and achieving quotas (required)
1 years: A minimum of 2 years healthcare sales experience working with various healthcare partners and an understanding of the overall healthcare industry (required)

Skills