Product Manager, Growth (B2C)

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<div class="isg-job-description“>Overview

The people here don’t just create products – they create the kind of wonder that’s revolutionized entire industries. It’s the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. Join, and help us leave the world better than we found it.

We are seeking an experienced, entrepreneurial Growth Product Manager with a passion for lifecycle marketing to help grow and support the customer experience across Services. The Growth Product Manager will work with a wide variety of functional teams across apps to identify, strategize and define new opportunities to enhance the customer’s experience of Services, with a focus on bringing new customers into the ecosystem and retaining them.

We believe the role would place you in a highly-energized environment with some of the most creative individuals in the industry where you would be inspired to share your years of experience along with providing extraordinary support for the team.

Key Qualifications

• 7 years of experience as a marketing focused product manager; B2C advertising/marketing technology a plus
• Deep understanding of growth product management, with previous experience serving as a subject matter expert in subscription and/or recurring revenue business models
• Strong presentation skills paired with the ability to build a vision and tell a story that inspires and influences large, cross-functional partners at all levels
• Motivated, creative, problem solver who doesn’t wait for direction
• Deep experience digging into details to identify opportunities that utilize existing capabilities, in new ways
• Past success in driving significant impact in matrixed structures, using partnership and collaboration to influence co-workers, leaders, and partners
• Proven history working on complex, international, time-critical projects
• You create, build, and cultivate positive interpersonal relationships, are flexible in nature and able to tackle challenges all while keeping a sense of humor

Description

• Collaborate with a broad range of teams, including but not limited to core product, marketing, engineering, analytics, operations, QA, business development and design teams
• Optimize and overhaul consumer facing marketing flows across the subscription lifecycle, from acquisition to onboarding and engagement, through to retention and win-back
• Gather business requirements and use cases from various teams, and identify necessary key capabilities across multiple marketing platforms
• Partner with the Customer Lifecycle team to form a best-in-class growth program
• Build strong presentations that convey a vision and tell a story that leaders at all levels of the organization can get behind
• Creatively problem solve and propose solutions, while understanding any known limitations and resource constraints
• Help prioritize key initiatives and evangelize the roadmap, acting as the driving force behind the work at all levels, across all functions
• Measure and analyze experiences based on KPIs with an eye on optimization opportunities over time

education

• BS/BA degree preferred; MS/MA/MBA a plus

The target hiring compensation range for this role is $92 to $97 an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.

About Aquent Talent:

Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands.

Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits!

Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.

 

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