Sales Lead – New Holland Harvester, Hay and Forage

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Primary Function:

As the Sales Lead for New Holland Harvester, Hay, and Forage products, you will be responsible for leading a dynamic sales team, ensuring effective operations, and driving sales growth across various products. Reporting to the New Holland Business Manager, you will serve as the primary escalation point, overseeing key sales metrics and collaborating closely with dealers, customers, and internal teams to achieve success.

Key Responsibilities:

Team Leadership & Sales Operations:

  • Lead the sales team, providing guidance and support to drive day-to-day operations and address escalations.
  • Foster a proactive and solution-oriented team culture with a focus on increasing, defending and sustaining sales in line with specific metrics.
  • Coordinate weekly updates by compiling and reporting on key sales metrics, including ASM monthly retail contracts, deliveries, wholesale, and registration data, ensuring alignment with targets.
  • Represent the “Voice of the Field” in setting annual dealer targets and providing input for terms and conditions when required.
  • Offer market feedback during the volume setting process to help optimize model mix and pipeline performance.
  • Provide feedback and coaching opportunity to the team.

Customer & Dealer Support:

  • Act as the point of contact for escalations, collaborating closely with the After Sales Team to resolve customer concerns.
  • Support team members with direct customer visits and communications on a national scale, as needed.

Account:

  • Oversee and manage the administration of the Help on Deal account, ensuring all processes run smoothly and in line with business objectives.

Direct Dealer Responsibilities (specific dealer to be confirmed)

  • Manage day-to-day Area Sales Manager duties for dealers under direct responsibility, ensuring effective communication and support for sales staff.
  • Oversee a diverse product portfolio, including Tractors, Telehandlers, Implements, Harvesters, and Forage equipment.
  • Conduct regular customer visits, addressing dealer needs and fostering strong relationships with sales teams.
  • Handle administrative tasks for direct dealer Help on Deal, ensuring seamless operations.

This position offers the opportunity to make a significant impact on the business while working closely with both internal teams and external stakeholders to drive sales growth and customer experience.

Job Requirements & Behaviour:

  • Leadership Skills: Proven experience in coordinating a team.
  • Sales Expertise: Strong background in sales operations, preferably in agricultural machinery.
  • Analytical Skills: Proficiency in compiling and analysing sales metrics.
  • Customer and Dealer Relations: Excellent communication and interpersonal skills.
  • Operational Management: Strong organizational skills for managing administrative tasks.
  • Flexibility and Adaptability: Willingness to travel and work with internal and external stakeholders.
  • Proactive and Solution-Oriented: Foster a team culture focused on proactive problem-solving.
  • Collaborative: Work effectively with cross-functional teams.
  • Customer-Centric: Prioritize customer satisfaction and support team members.
  • Results-Driven: Focus on achieving and exceeding sales targets.
  • Detail-Oriented: Ensure accuracy in reporting and administrative tasks.
  • Adaptable and Resilient: Demonstrate flexibility and maintain a positive attitude.

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