Sales Representative

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About Us:

León y Sol Tequila is not just another spirits brand—we’re a bold, dynamic, and innovative tequila company ready to disrupt the market. Our mission is to share the vibrant flavors and culture of our tequila with the world, one sip at a time. Backed by exceptional craftsmanship and a commitment to quality, we’re looking for passionate individuals to help grow our footprint in the San Francisco Bay Area.

Job Summary:

León y Sol Tequila is seeking a Market Sales Representative to spearhead our sales efforts and drive brand penetration in the San Francisco Bay Area. The ideal candidate will have deep experience in the spirits industry, a proven sales track record, and strong existing relationships with local distributors, on-premise accounts (bars, restaurants, and lounges), and off-premise retailers (liquor stores, grocery chains, and specialty shops).

As a new and exciting brand, we offer competitive, above-market compensation and the opportunity to make a meaningful impact in shaping León y Sol’s success in one of the most dynamic markets in the country.

Key Responsibilities:

  • Market Penetration: Strategically grow sales and establish León y Sol Tequila in the Bay Area market.
  • Account Management: Develop and maintain relationships with key distributors, on-premise, and off-premise accounts to increase product visibility and availability.
  • Brand Representation: Be the face of León y Sol Tequila, representing the brand at tastings, events, and activations to build awareness and loyalty.
  • Sales Strategy: Create and execute targeted sales plans, including market analysis, competitor research, and pricing strategies.
  • Performance Metrics: Track and report on sales performance, identifying opportunities for growth and optimization.
  • Collaboration: Work closely with the León y Sol marketing team to align sales efforts with promotional campaigns and brand initiatives.
  • Customer Education: Conduct product trainings and tastings for buyers, staff, and consumers to highlight León y Sol’s quality and unique story.

Qualifications:

  • Experience: Minimum of 3+ years in spirits sales, with a strong preference for candidates with tequila or premium spirits experience.
  • Relationships: Established connections with Bay Area distributors and key accounts, with the ability to leverage these relationships immediately.
  • Skills: Proven ability to meet and exceed sales targets, excellent communication, and negotiation skills.
  • Passion: Enthusiasm for the spirits industry, particularly tequila, and a commitment to sharing our brand’s vision.
  • Location: Must be based in the San Francisco Bay Area with access to reliable transportation.

What We Offer:

  • Compensation: Above-market salary and bonus opportunities.
  • Growth Opportunity: Be part of a fast-growing, entrepreneurial company where your work has a direct impact.
  • Supportive Culture: Work with a passionate, driven, and collaborative team that values innovation and creativity.
  • Perks: Access to exclusive events, tastings, and travel opportunities.

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