Beyond The Book
Job title:
Senior Marketing Manager (brand and content)
Company
Beyond The Book
Job description
Are you a Senior Marketing Manager looking to join an organisation in the banking and financial services sector focusing on delivering positive social impact, doing good and putting their customers first? Our client is looking for a Senior Marketer to join the team and help take the marketing team to the next level, in a role that is focused on driving a collaborative and integrated marketing strategy focused across enhancing their brand and telling their brand strong across content, social media, brand and comms. This is a full-time, permanent role with a salary of £60k. What I love about this team is that their people feel like they work for a purpose rather than a company. If you are motivated by working for a business that has a purpose, you will find this role hugely rewarding.Our client is working in a hybrid way, and you will be based both from their Birmingham office and from home.The CompanyOur client is an ethical, social-impact organisation in the financial services sector with their HQ in Birmingham. They work with a range of different customer groups offering a range of products and services. With their core values rooted in doing good, ensuring a real positive social impact and ensuring their team is well looked after, this is genuinely a lovely place to work with a strong culture at the heart of all of their decisions. People feel that they work for a purpose, not a company and this speaks volumes. With a strong marketing function in place, this role will be reporting to the Head of Marketing and will be part of a collaborative team who are growing from strength to strength. With flexible working, the role will be remote.The RoleAs the Senior Marketing Manager, you will be joining an established marketing function, reporting to the Head of Marketing and line managing 2 direct reports. The role will be focused on helping to shape the brand proposition and really elevate and promote the brand through an integrated marketing strategy with a focus on comms, PR, social media and content. You will be commercial and enjoy overseeing strategy, but you won’t be afraid to get stuck in as needed.About You
- You will have experience in overseeing an integrated marketing strategy with a brand-first approach and ensuring consistency across channels, helping the team to work in a joined-up approach across channels
- Line management experience and happy managing a small team as part of a wider team
- Experience in shaping and elevating a brand across social media, PR, web, content and comms, ensuring consistency of tone of voice
- Managing a range of experience agency relationships along with internal stakeholders
- A positive, can-do attitude and be excited to help take a marketing team to the next level
- Strong experience in customer journey, really understanding different customer and audience groups and how to talk to different people, shaping key messaging
- Experience in measuring key metrics and reporting back on marketing campaign success, making suggestions for improvement
- Experience working in a regulated industry is hugely beneficial and B2B experience is essential
- An interest in and experience in financial services would be ideal
To apply, please send your CV across or get in touch with me to find out more.
Expected salary
£60000 per year
Location
Birmingham
Job date
Sun, 16 Feb 2025 05:52:33 GMT
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