Job title:
Vice President, Local Commercial
Company
O2E Brands
Job description
Description :The Opportunity
1-800-GOT-JUNK? is seeking an experienced and visionary Vice President, Local Commercial, to lead our most significant growth opportunity. This is already a $100M business, and we’re searching for a strategic leader to double this in the next three years, executing a strategy focused on our Local Commercial customer and its associated verticals. If you’re energized by scaling systems, driving end-to-end marketing and sales strategies, overseeing CRM initiatives, guiding product development, and building a business – this role is for you.The ideal candidate will possess a strong background in both sales and marketing, with the ability to lead and mentor the heads of these functions. You’ll collaborate closely with franchise partners, GMs, and cross-functional teams to drive a comprehensive Local Commercial (B2B) strategy, guiding key investment decisions for impactful, sustainable growth.What You’ll Do
- Lead the Local Commercial Brand Division, developing and communicating a clear vision for growth and overseeing execution to achieve ambitious targets in alignment with our business objectives.
- Develop and implement scalable systems across acquisition, marketing, CRM, sales, and retention, ensuring a strong and consistent customer lifecycle from brand awareness to repeat business.
- Guide Local Commercial marketing strategy, leveraging insights and analytics to develop a comprehensive approach that includes CRM utilization, customer segmentation, and targeted campaigns that drive both customer acquisition and loyalty.
- Oversee CRM and data strategy, maximizing CRM effectiveness to increase customer retention and deepen engagement, while supporting leaders to make data-driven decisions that drive measurable results.
- Support product development and innovation by synthesizing customer insights, franchise input, and strategic priorities, ensuring we remain responsive to market needs and opportunities.
- Train and equip Franchise Partners, GMs, and Sales Leaders, providing the tools, insights, and training needed to drive business success and growth across the franchise network.
- Champion strategic investment decisions related to Local Commercial growth, influencing senior leaders and stakeholders to ensure alignment with long-term goals.
- Build and lead a high-performing sales and marketing team focused on long-term growth, accountability, and financial health, fostering a culture that supports both individual and team success.
About You
- Experienced Sales and Marketing Leader: You have a track record of success in both sales and marketing roles, with a strong understanding of the B2B customer journey and CRM best practices.
- Visionary Leader and Communicator: You’re able to craft and articulate a clear strategy that aligns teams, excites stakeholders, and sets a high bar for success.
- Results-Oriented: You set and achieve ambitious goals, leveraging data to drive continuous improvement across marketing and sales functions.
- Team Builder and Coach: You’re passionate about developing and inspiring teams, with a history of building strong sales cultures and effective marketing strategies.
- Data-Driven Decision-Maker: You have deep experience with CRM systems, are comfortable with analytics, and understand how to translate insights into actionable strategies.
- Financially Savvy: You possess strong financial acumen, understanding how to drive profitability while supporting growth initiatives and optimizing budget allocations.
- Growth-Focused: Your experience includes creating and executing strategies that fuel customer acquisition, improve retention, and maximize long-term value.
Key Metrics for Success
- Revenue and Customer Growth: Achieve aggressive growth targets through streamlined systems and full-funnel marketing and sales strategies.
- CRM Adoption and Impact: Increase CRM utilization across teams and demonstrate measurable improvements in lead-to-sale conversions and customer retention rates.
- Franchise Satisfaction and Participation: Increase franchise partner satisfaction scores related to Local Commercial support and drive participation in growth initiatives.
- Product Development Progress: Ensure key initiatives in product and service offerings reflect customer insights and franchise needs, contributing to long-term growth.
- Financial Health: Meet or exceed revenue and profitability targets, establishing strong, repeatable business models.
If you’re a strategic leader ready to make a transformative impact by guiding marketing and sales teams, building scalable systems, and driving business growth, let’s talk! Or, if you know someone perfect for this role, please send us a referral.
Expected salary
Location
Vancouver, BC
Job date
Sun, 27 Oct 2024 06:30:04 GMT
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