World Wildlife Fund (WWF), one of the world’s leading conservation organizations, seeks a Activism and Outreach Specialist.

Major Function

The Activism and Outreach Specialist key responsibilities will include administration of WWF’s premier activism vehicle, the Panda Ambassador Program, as well as engaging a broader set of WWF activists in conservation advocacy. Working under the Manager’s guidance, this role will drive meaningful engagement with WWF’s campaigns and initiatives.

The Specialist will play a central role in the day-to-day functioning of the Panda Ambassador Program, with a focus on recruitment, onboarding, project coordination, and leadership development. The Specialist will develop resources and strategies that empower Ambassadors, align their efforts with WWF’s broader campaigns, and elevate their stories. The Specialist will also more broadly support key Activism and Outreach functions and initiatives outside the Panda Ambassador program.

Location: Washington, DC (Hybrid, 2-days a week in office)

Reporting Structure: Activism and Outreach Manager

Position Length: Full-time, Regular

Salary: The expected compensation range for this position is $72,600 – $90,700

*Please note: Applicants must be legally authorized to work in the U.S. This position is not eligible for employment visa sponsorship. In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire.

Panda Ambassador Program Management

• Lead the day-to-day administration of the Panda Ambassador Program, including recruitment, candidate vetting, onboarding, and advising on projects.
• Develop and implement recruitment strategies to target high-engagement candidates.
• Coordinate and develop resources (e.g., toolkits, project templates, educational materials) to support Ambassadors’ projects and engagement, using tools like Airtable and Canva.
• Lead monthly Panda Ambassador calls, fostering community engagement through updates, shout-outs, and challenges.
• Ensure Ambassador activities align with broader campaign narratives.

Activism & Outreach Support

• Research and recommend best practices and emergent technologies, tools, and tactics.
• Support the planning and execution of major Activism & Outreach events like WWF’s annual Lobby Day, panel discussions with experts, and mobilizations.
• Manage annual Youth Conservation Leadership Award application and review process and awardee engagements throughout the year.
• Coordinate and implement WWF’s activism social media strategy, creating content, scheduling posts and collaborating with other organization channels on the @WWF_Act Instagram account.
• Track and report on key engagement metrics, providing data-driven insights to improve program effectiveness.
• Perform other duties as needed.

Key Competencies

• Problem Solving/Results: Oriented: Demonstrates initiative and a solutions-focused mindset in managing WWF’s Panda Ambassador Program and broader activism initiatives. Takes ownership of challenges, proactively identifies opportunities for engagement and growth, and drives measurable impact in our advocacy efforts.
• Accountability/Initiative: Proactively develops resources, organizes events like Panda Ambassador monthly calls, and enhances participation of activists with thoughtful, self-driven, innovative tactics, ensuring alignment with WWF’s broader campaign goals.
• Communication: Delivers excellence in written and verbal communication by crafting compelling content and resources for Panda Ambassador program and activism social media channels and facilitating community discussions. Pays close attention to detail to ensure messaging is accurate and aligned with WWF’s mission. Acts as a proactive communicator within the team, keeping colleagues informed, sharing insights, and ensuring alignment across projects to enhance collaboration and efficiency.
• Organizational Skills/Detail-Oriented: Effectively manages multiple projects, deadlines, and team needs while maintaining precision and consistency. Utilizes tools like Airtable and Canva to streamline workflows and ensure successful execution of activism and outreach initiatives.
• Collaboration & Teamwork: Fosters strong relationships with external audiences, including activists, Youth Conservation Leadership Awardees, and Panda Ambassador program participants, to support engagement and leadership development. Works cross-functionally with internal teams to align activism strategies, ensuring content and outreach efforts effectively reach and mobilize both Panda Ambassadors and broader activist audiences through events, social media, and other engagement platforms.

• Bachelor’s degree in Marketing, Communications, or related field.
• Minimum 4 years of relevant experience.
• Demonstrated experience in online advocacy or activism.
• Proficiency in:
  • Canva and Airtable
  • Social media content creation (Instagram, X/Twitter)
  • Microsoft Office Suite (Word, Outlook, Excel)
• Proven ability to translate complex scientific concepts for general audiences.
• Project Management: Ability to prioritize and manage multiple projects in a fast-paced environment
• Excellent communication skills, with the ability to foster collaboration across departments.
• Ability to effectively prioritize and produce high-quality work under time constraints.
• Proven ability to work both independently and as part of a team.
• Committed to building and strengthening a culture of inclusion within and across teams.
• Identifies and aligns with WWF’s core values:
  • COURAGE – We demonstrate courage through our actions, we work for change where it’s needed, and we inspire people and institutions to tackle the greatest threats to nature and the future of the planet, which is our home.
  • INTEGRITY – We live the principles we call on others to meet. We act with integrity, accountability, and transparency, and we rely on facts and science to guide us and to ensure that we learn and evolve.
  • RESPECT – We honor the voices and knowledge of people and communities that we serve, and we work to secure their rights to a sustainable future.
  • COLLABORATION – We deliver impact at the scale of the challenges we face through the power of collective action and innovation.

To Apply:

• Submit cover letter and resume through our Careers Page, Requisition #25046

• Due to the high volume of applications, we are not able to respond to inquiries via phone

As an EOE/AA employer, WWF will not discriminate in its employment practices due to an applicant’s race, color, religion, sex, national origin, age, marital status, genetic information, sexual orientation, gender identity and expression, disability, or protected Veteran status. WWF values diversity and inclusion and welcomes diverse candidates to apply.